Segment
Consumer & Creator
LINGO Case Study
AnkhLabs led growth for LINGO, onboarding 300K+ users and adding 250K+ new X followers through coordinated community and creator activation.
The brief
The brief was to build an owned audience alongside user acquisition, so that growth did not depend permanently on paid or borrowed distribution.
What we did
We ran acquisition and audience-building as a single programme rather than separate workstreams, so every campaign that drove signups also drove followers. Creator activation was structured around recurring content rather than one-off posts, which is what produced sustained follower growth rather than a spike.
Results
300K+
Users onboarded
250K+
New X followers
Users onboarded and New X followers as reported by client and platform data. Figures as of Q3 2026. Engagement window and full methodology available on request.
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