Segment
Exchanges
OKX Alpha Case Study
AnkhLabs delivered KOL distribution for OKX Alpha, supporting a $500K public sale close.
The brief
Exchange-hosted sales need credibility with a sophisticated trading audience that discounts conventional promotional marketing.
What we did
We selected creators on trading credibility and audience quality rather than follower count, briefing them on mechanics rather than promotional messaging. Distribution timing was aligned to the sale window so attention converted directly into participation.
Results
$500K
Public sale closed
KOL distribution
Primary channel
Public sale closed and Primary channel as reported by client and platform data. Figures as of Q3 2026. Engagement window and full methodology available on request.
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